Privacy Policy.
How we collect, use, and protect your information.
At Divya Consultancy, we take your privacy seriously — not because a law requires it, but because trust is the foundation of everything we do. This Privacy Policy explains clearly what information we collect when you visit divyaconsultancy.in, how we use it, and what rights you have over it.
This Policy applies to all visitors and clients of Divya Consultancy, a private regulatory compliance consultancy registered in Ahmedabad, Gujarat, India. It is governed by the Information Technology Act, 2000 and the IT (Amendment) Act, 2008 (India), and is also designed to meet the requirements of the EU General Data Protection Regulation (GDPR) for visitors from the European Economic Area.
1. Who We Are
Business Name: Divya Consultancy
Address: 1111, 11th Floor, A-Block, Ratnakar Nine Square, Opp. Keshav Bag Party Plot, Opp. ITC Narmada Hotel, Vastrapur, Ahmedabad – 380015, Gujarat, India
Phone: +91 99247 20022
Email: divyaconsultancy21@gmail.com
Website: https://divyaconsultancy.in
For GDPR purposes, Divya Consultancy is the Data Controller of the personal data described in this Policy. You may contact us at the above details for any privacy-related queries.
2. What Data We Collect
2.1 — Data You Provide Directly
Currently, our website does not include a form requiring you to submit personal information. If you contact us by clicking our WhatsApp or Call Now buttons, you voluntarily share:
- Your phone number (via WhatsApp or telephone call)
- Your name and business details (shared during conversation)
- Details about your compliance requirements
In the future, we may introduce contact forms or lead magnet downloads. When we do, this Policy will be updated and you will be informed before submission.
2.2 — Data Collected Automatically
When you visit our website, we and our third-party tools automatically collect certain technical information, including:
- IP address and approximate location (country/city level)
- Browser type, device type, and operating system
- Pages visited, time spent, and navigation path
- Referring website or search query that brought you to us
- Interaction data: clicks, scroll depth, and session recordings
This automatic collection happens even if you do not contact us. It is standard practice for all modern websites and is used solely to improve your experience and understand how visitors use our site.
3. Cookies & Tracking Technologies
We use cookies and similar tracking technologies on our website. Cookies are small text files stored on your device. Here is exactly what we use:
| Tool | Purpose | Data Retained |
|---|---|---|
| Google Analytics (GA4) | Understand traffic, page performance, user behaviour | Anonymous usage data; 14 months |
| Meta / Facebook Pixel | Measure ad effectiveness; retargeting | Interaction data; as per Meta policy |
| Microsoft Clarity | Heatmaps, session recordings, click analysis | Session data; 13 months |
| n8n (Automation) | Workflow triggers if future forms are submitted | Only data you submit in forms |
| Additional Tools | We may add analytics or marketing tools in future | Policy updated when added |
Managing Cookies: Most browsers allow you to block or delete cookies via Settings. Note that disabling certain cookies may affect website functionality. For instructions, visit your browser's help section.
4. How We Use Your Information
We use the information we collect for the following purposes:
- Providing our services: To understand your compliance requirements and respond to your enquiry
- Communication: To call or WhatsApp you back when you initiate contact
- Analytics: To understand how visitors use our website and improve it
- Marketing: To measure the effectiveness of any advertising campaigns we run
- Legal compliance: To meet our obligations under applicable Indian and international law
We do not use your data to make automated decisions that affect you legally. We do not build profiles for sale to third parties. We do not use your data for any purpose beyond what is stated above.
5. Legal Basis for Processing (GDPR)
For visitors from the European Economic Area, we process your personal data under the following legal bases as defined by GDPR Article 6:
- Legitimate Interests (Art. 6(1)(f)): Analytics and website improvement — we have a legitimate interest in understanding how our website is used
- Consent (Art. 6(1)(a)): Marketing cookies and Meta Pixel — you may withdraw consent at any time by adjusting your browser settings or contacting us
- Contract Performance (Art. 6(1)(b)): When you become a client, processing is necessary to deliver our services
- Legal Obligation (Art. 6(1)(c)): Where applicable Indian or EU law requires us to retain records
6. Who We Share Your Data With
We do not sell, rent, or trade your personal information. We share data only with:
- Google LLC — for GA4 analytics (governed by Google's Privacy Policy)
- Meta Platforms, Inc. — for Facebook Pixel tracking
- Microsoft Corporation — for Clarity session analytics
- n8n / automation platforms — for workflow processing if you submit a form
- Regulatory authorities — if required by law, court order, or government directive
All third-party tools we use are bound by their own privacy policies and, where applicable, standard contractual clauses for international data transfers.
7. How Long We Keep Your Data
We retain your personal data only for as long as necessary:
- Analytics data (GA4): Up to 14 months, then automatically deleted
- Clarity session recordings: Up to 13 months
- Client enquiry records: Up to 3 years after last interaction (for service continuity)
- Formal client records: As required under Indian law (typically 7 years)
- WhatsApp/call records: Retained in our CRM until you request deletion
8. Your Rights
You have the following rights regarding your personal data. To exercise any of them, contact us at divyaconsultancy21@gmail.com:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Correction: Ask us to correct inaccurate or incomplete information
- Right to Deletion: Ask us to delete your personal data ("right to be forgotten")
- Right to Restriction: Ask us to pause processing your data in certain circumstances
- Right to Portability: Receive your data in a structured, machine-readable format (GDPR)
- Right to Object: Object to processing based on legitimate interests
- Right to Withdraw Consent: Withdraw consent for marketing cookies at any time
We will respond to all valid requests within 30 days. If you are in the EU, you also have the right to lodge a complaint with your local Data Protection Authority.
9. How We Protect Your Data
We take the security of your information seriously. Our measures include:
- HTTPS encryption on all website pages
- Access to client records limited to authorised personnel only
- Regular review of third-party tool permissions and data access
- No storage of sensitive payment or financial information on our systems
No method of transmission over the internet is 100% secure. While we use commercially reasonable measures to protect your data, we cannot guarantee absolute security.
10. Children's Privacy
Our services are intended exclusively for business owners, food manufacturers, exporters, and professionals. We do not knowingly collect personal data from individuals under the age of 18. If you believe we have inadvertently collected such data, please contact us immediately and we will delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time — for example, when we add new services, new tracking tools, or when the law changes. When we do, we will update the effective date at the top of this document. We encourage you to review this Policy periodically. Continued use of our website after changes constitutes acceptance of the revised Policy.
12. Contact Us
For any questions, concerns, or requests related to this Privacy Policy, please reach out:
| Method | Details |
|---|---|
| divyaconsultancy21@gmail.com | |
| Phone / WhatsApp | +91 99247 20022 |
| Address | 1111, 11th Floor, A-Block, Ratnakar Nine Square, Vastrapur, Ahmedabad – 380015, Gujarat, India |
| Hours | Monday – Sunday, 10:00 AM – 7:00 PM IST |
Divya Consultancy is a private business providing professional consultancy services. We are not affiliated with the FSSAI, the Government of India, or any government authority. We charge professional fees in addition to any government fees.
Divya Consultancy एक निजी व्यवसाय है जो पेशेवर परामर्श सेवाएं प्रदान करता है। हम FSSAI, भारत सरकार या किसी भी सरकारी प्राधिकरण से संबद्ध नहीं हैं। हम सरकारी शुल्क के अतिरिक्त पेशेवर शुल्क लेते हैं।
Divya Consultancy એ ખાનગી વ્યવસાય છે જે વ્યાવસાયિક સલાહ સેવાઓ પ્રદાન કરે છે. અમે FSSAI, ભારત સરકાર અથવા કોઈ પણ સરકારી સત્તા સાથે સંલગ્ન નથી. અમે સરકારી ફી ઉપરાંત વ્યાવસાયિક ફી લઈએ છીએ.